Day: November 15, 2017

Leg 2 from Lisbon to Cape Town (I). Why an Intra-Industry Segmentation Analysis?

Today I have decided to post again. Why? Well because I need to finish all these topics which are long and the Volvo Ocean Race Leg 2 is at halfway. […]

eleonoraescalantestrategy 15 Nov 2017 Leave a Comment

Leg 2 from Lisbon to Cape Town. Theme 1: Segmentation Consumer Markets. Summary and Conclusions.

Hola a todos. From San Salvador City. Here we are today. We will finish today with this theme, and I hope to be ready to start the next theme 2 […]

Eleonora Escalante Strategy – Strategic Reflections Think Tank

Established 2016

Day: November 15, 2017

Leg 2 from Lisbon to Cape Town (I). Why an Intra-Industry Segmentation Analysis?

Leg 2 from Lisbon to Cape Town. Theme 1: Segmentation Consumer Markets. Summary and Conclusions.