My beloved readers and students:

This episode is about the history of coffee plantations in Brazil. The coffee plant was brought to the territory during the 18th century. Still, it wasn´t until the period of João VI, king of Portugal, that coffee began to be considered an export crop. The Portuguese royal family took refuge in Colonial Brazil because, in Europe, things were turbulent due to the French Napoleonic Wars. Yet, we believe the Portuguese Family traveled to Rio de Janeiro because Colonial Brazil was more important to protect than Portugal, not just in size, but also in resources. In consequence, our saga specifically begins when King João VI Braganza-Habsburg/Braganza-Bourbon decided to appoint his son, Dom Pedro I Braganza-Bourbon, to be the regent of Brazil in 1821.

How did everything begin? We want to acknowledge the political-economic history of Brazil from 1821 to the 1960s. This is the period in which Brazil’s GDP emerged through coffee exports. We will share the main troubles and conflicts involved in the process. Our goal is to comprehend what actions Brazil took from the origin of planting coffee to convert itself into one of the leading coffee-producing nations on earth. Without reckoning with the documented slavery files, constant revolts, and the Paraguayan Holocaust War of the 19th century, our discussion is about how the coffee economy was established. This is important because many tropical nations are now in the same situation as Brazil of the 19th century. Under different circumstances, but sharing similar patterns of anomalous fiscal deficits, negative trade balances, and high level of indebtment or abnormal inflation. Similar parallels. Probably some planters from tropical nations want to give up on harvesting coffee because it is not profitable, because of painful labor complexities, despaire, or because they believe that coffee is not going anywhere. Well, the situation was the same in Brazil prior to the Great Depression of 1929-32. But Brazilians did not give up.

Find your reference material for your analysis and study over the weekend. Feel free to share it with family and friends. We encourage you to print it and keep it in a file for your future consideration. Let´s read!

We kindly ask that you return next Monday, the 14th of September, to review our strategic reflections on this chapter.
We encourage our readers to familiarize themselves with our Friday master class by reviewing the slides over the weekend. We expect you to create ideas that are or are not strategic reflections. Every Monday, we upload our strategic inferences below. These will be discussed in the next paragraph. Only then will you be able to compare your own reflections with our introspection. We always give our students a couple of days to prepare well before our final reflection.

Strategic reflections on this episode.
These will be in the section below next Monday, the 14th of September.

Announcement.
Our next episode is about the interesting aspects of financing and access to capital. We will travel to the beautiful Colombian zonas cafeteras. We are so pleased to share the case of Colombian coffee. Colombia holds a magnificent historical overview of its coffee industry, sources of funds, and how it was able to attract and diversify investors in times of heavy political distress.

Musical Section.
This saga is committed to raising the traditional musical instruments and their respective musicians over the digitally produced sounds. This saga is dedicated to the chamber orchestras. Our selection for today is: the Helsinki Chamber Orchestra of Finland. https://www.helsinkichamberorchestra.com/

Enjoy!

Thank you for reading http://www.eleonoraescalantestrategy.com. It is a privilege to learn. Blessings.

Sources of reference and bibliography utilized for today´s inferences. The bibliography is listed on the last slide of the reference reading material. Click the respective URL to trace them.

Bibliography in this post: This will be added accordingly with the strategic reflections.

Disclaimer: Eleonora Escalante paints Illustrations in Watercolor. Other types of illustrations or videos (which are not mine) are used for educational purposes ONLY. All are used as Illustrative and non-commercial images. Utilized only informatively for the public good. Unless otherwise stated, I do not own any lovely photos or images.