Value propositions: Theory and Cases. Episode 8. Fit between the Customer Profile and the Value Map
Wishing you a fantastic weekend. Today, as always, we will develop one of the most interesting chapters of our saga, in terms of the acumen that is required to build […]
Value propositions: Theory and Cases. Episode 7. Value Map. Gain Creators. Pain Relievers
Happy International Women´s Day!. A great thankful appreciation to all of us who are doing the future, who are making the best at home and at work, who are lovingly […]
Value propositions: Theory and Cases. Episode 6. Customer Profile. Gains. Pains.
Let´s welcome this exquisite month of March. Today we will continue our journey toward understanding the theoretical background of the Customer Value Proposition (CVP) as it is designed and explained […]
Value propositions: Theory and Cases. Episode 5. The economic philosophy behind the Osterwalder Canvas
Have a gorgeous weekend. Today we will post the presentation slides that correspond to the journey of the schools of economic thought that are supporting the framework of the Osterwalder-Pigneur […]
Value propositions: Theory and Cases. Episode 4. Problem-solving in the context of value propositions.
February is celebrating the day of love. Love is a word that many of us take for granted. Love is the same but different, depending on the intention of the […]
Value propositions: Theory and Cases. Episode 3. What is a value proposition?
Adorable readers: Our last publication was a brush about the history of marketing thought. We envisioned it as extremely meaningful for you to read before today´s content. I have prepared […]
Announcing the Spring Saga of 2024.
Dear adorable readers:Wishing you a fantastic, adventurous, magnificent, and stunning new year. My sincere thankfulness for choosing our academic literature. In advance, we are grateful for continuing with us during […]
From the Enlightenment to Business Models. Season III. Episode 19.The Enlightenment Premises in the MNCs’ value propositions
A lovely weekend of December is unfolding. Joyous advent winds of happiness for all. We have prepared our guideline material for this 19th lesson. Let´s see the following slides. You […]
From the Enlightenment to Business Models. Season III. Episode 18. The Enlightenment found in the Business Modeling Canvas and the Value Proposition
A new December month has arrived in our lives. We welcome this advent epoch with a cherished attitude and positive emotions. Christmas is coming and it is a motive of […]
From the Enlightenment to Business Models. Season III. Episode 14. The Connection of the Enlightenment and Strategic Management.
After several rainy days, we have been blessed with autumn days. At least the cold temperatures here, fused with the chilly air currents have endowed us to wear our sweaters […]
From the Enlightenment to Business Models. Season III. Episode 9. Enlightenment and Toleration Part A.
The First Day of Autumn. Today, September 22nd is Autumnal Equinox, the day that my favorite season begins. In a few weeks, once the temperature starts to drop, the wind […]
From the Enlightenment to Business Models. Season III. Episode 4. Different Canons of the Enlightenment Part B
A wonderful weekend for all of you. Today I will post the slides that describe the profile of 4 rulers of Europe that have been considered by historians as enlightened […]
From the Enlightenment to Business Models. Episode 3. How did the Enlightenment develop?
Gybing before the 1500s. Before the preparation of this saga, I wasn´t too prone to describe the enlightenment as the historians’ gurus or erudite authors specialized in modern history have […]
From the Enlightenment to Business Models. Episode 2. What is Enlightenment?
Have a beautiful weekend. This episode is long, but created with caring and devotion for all of you. So let´s begin. Additionally, as usual, we have prepared the set of […]
“Loving to read as a strategist”. Episode 22. Reading as a need or want, as a tradition or as a fashion
Enjoy your last weekend of November. Happy Thanksgiving to all. Today our adventure journey leads us to the subject of understanding what is the meaning of looking at reading as […]
What´s up with water: Pouring water in your corporate strategy (XXIX). Research Agenda for the next 15 years.
Have a beautiful mid-week of August. Here we are again, in the last week of our Summer Saga of the year. Our subject for today is about drafting a first […]
What´s up with water: Pouring water in your corporate strategy (XXVI). How to foster strategic agility at the corporate level
Dear adorable audience, today´s publication is lengthy, so let´s begin. The meaning of fostering. To foster means to bring up, or to nurture. It means to cultivate or promote the […]
What´s up with water: Pouring water in your corporate strategy (XIV). Agility has insane drawbacks.
Have a lovely first week of August 2022. In El Salvador, we are celebrating again the saint patron of San Salvador festivities to honor the Divine Saviour of the World […]
What´s up with water: Pouring water in your corporate strategy. Strategic Agility is beyond supply chain management (XXII)
Happy salutations for you today. After a week of health healing, we are once more on our way to understanding the notion of “strategic agility”. My apologies for not writing […]
What´s up with water: Pouring water in your corporate strategy. Strategic agility has been misunderstood (XXI)
Have a beautiful, stunning, fantastic, and marvelous weekend to cherish and treasure your loved ones. Today we will try to demystify the term “strategic agility”. If you notice, we started […]
What´s up with water: Pouring water into your corporate strategy. The concept of agility in corporate strategy (XX)
July 12th. A new post is being uploaded today. Today we will change our substance approach. During the last 9 weeks, we dedicated all our efforts to showing you the […]
What´s up with water: Pouring water in your corporate strategy. Loving water is caring for us (XVIII). Part B
We wish you a lovely week of Independence day for anyone who is related to the United States of America. Joyful liberty day for anyone who feels bonded to something […]
What´s up with water: Pouring water into your corporate strategy (XVI) Water and climate change.
A fantastic last week of June is to our advantage. We will start today with our roadmap outline update. A concise and precise article is unfolded below. Please download the […]
What´s up with water: Pouring water into your corporate strategy (XV) When Water kills.
Have a lovely weekend. Let´s begin by sharing our sustenance slides, that will help us to understand when we proceed with our strategic analysis and inferences. Be aware, as usual, […]
What´s up with water: Pouring water into your corporate strategy (XIV) Water and Cities
Have a beautiful rainy solstice day in June for those who live in the tropics. For those who are experiencing the beginning of the elevated summer solstice temperatures, please acknowledge […]
What´s up with water: Pouring water into your corporate strategy (XIII). Water for human consumption, Part B.
Have a gorgeous and positive week in June. June is a rainy month here in town. My birthday was last Monday (June 6th) and I think, every celebration of each […]
What´s up with water: Pouring water into your corporate strategy (XI) Water beyond your skin.
A wonderful month of June has begun again. It is my birthday month. It always rains! I truly hope you had the chance to read your assignment about inland and […]
What´s up with water: Pouring water into your corporate strategy (X) Water on earth-context Part B
Have a lovely weekend. Last Tuesday we began this charming section about inland water systems. I truly wish you can enjoy the reading today. Beforehand, we need you to be […]
What´s up with water: Pouring water into your corporate strategy (VIII) Water in the oceans
Before starting another weekend, the last one of the month of May, we would like to close our work for the week with a short article. We can write wonders […]

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