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Leg Zero: “Toys R Us” – An example of the Pressure from Substitutes.

Dear all:

Yes, I know it is Saturday, and we deserve to rest. But I wished to share this video about “Toys R Us” before going to my Saturday fitness workout routine. This video wraps up all that I am trying to communicate to you in the context of Porter´s Substitutes Force.

Have a beautiful weekend, next week we will continue with the third Porter´s Force: The Power of Suppliers. We have only 21 days left before the Volvo Ocean Race, and I hope to cover Porter´s Five Forces model by then.  We will have to hurry up during the next weeks.

Blessings to all of you.


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