Leg 7. From Auckland to Itajaí (IX). I will continue sailing with another boat.
Despite the tragedy of the damage to my mast sail, I have decided to continue sailing with another boat, this petit mini tablet. Yesterday I initiated the search for a […]
Leg 7. From Auckland to Itajai (VIII). Industry 4.0: only if it improves the quality of life.
Good afternoon! Wishing you a beautiful afternoon. I am so glad to check that after crossing the Southern Ocean, my CST location in Central America is just 2 or 3 […]
Leg 7. From Auckland to Itajaí (VII). Passing Cape Horn. Happy Easter!
Wishing you a lovely day. Today is the beginning of Easter. Everyone here is on vacations, except me. I am sailing with the Volvo Ocean Race fleet. And we are […]
Leg 7. From Auckland to Itajai (VI). World Changing Technologies for Competitive Advantage. An unclipped tether…
Today´s topic is World Changing Technologies for Competitive Advantage. We have seen several Industry 4.0 emerging technologies during some of the past Legs and a few of our port stopovers […]
Leg 7. From Auckland to Itajaí (V). Education as a Competitive Advantage for Industry 4.0: The Guinea Pigs Generation.
Good afternoon: I hope you are doing well. I will publish today what I have been thinking since several days ago. Happy Easter for many of you! As I mentioned […]
Leg 7. From Auckland to Itajaí (III). Education as a Competitive Advantage for Industry 4.0
Education as a competitive advantage for Industry 4.0. Good afternoon to all of you. It is almost 5 pm here in my hometown. And I am so delighted to write […]
Leg 7. From Auckland to Itajaí (II). Trends in Competitive Advantage. Is Industry 4.0 a force for good?
Good afternoon! It is almost 6 pm here in town. All the teams are sailing east now. So rapidly too. The boats are doing daily runs around 500 nautic miles […]
Leg 7. From Auckland to Itajaí. Trends in Competitive Advantage: Introduction Industry 4.0.
Good afternoon to you. Did you watch the Leg 7 Start? It was a beautiful beginning. The fleet has been sailing for around two days. And everything has been going […]
Introduction to Leg 7. From Auckland to Itajaí. Trends in Competitive Advantage.
Good afternoon to all of you. I missed you very much all this week. But I am glad and ready to hit the ocean with all of you soon!!! The […]
Leading our way out of Auckland in 5 days. We are almost there Leg 7!
Good morning to all of you! Wishing a wonderful, spectacular and amazing week!!!. In 5 days from today, the next sailing stage will start. Leg 7 is almost there!!!. I […]
When in Auckland (IV). Summary. The Cheesecake Factory Competitive Differentiation Analysis.
Dear all: The Competitive Differentiation Analysis example using the Cheesecake Factory case has been described during our stopover in Auckland. I have shown you how to do it in a […]
When in Auckland (III). The Cheesecake Factory Uniqueness analysis using the Value Chain.
Good afternoon. Wishing you a beautiful day. I am really happy that we are going to finish today with the application of the Value Chain Analysis to the Uniqueness or Competitive […]
Our Sojourn in Auckland (II). The Cheesecake Factory Uniqueness Analysis Explained.
Good afternoon to all of you. Wishing you a pleasant day. Yesterday we celebrated elections in El Salvador. I am glad everything went well. I went to vote in the morning […]
Our Sojourn in Auckland (I). The Cheesecake Factory Uniqueness Analysis using VCA.
Good morning to all. Today is elections day in El Salvador. It is a beautiful celebration. Any democracy in the world has to celebrate the right to choose their leaders. […]
Leg 6. From Hong Kong to Auckland (XIII). Finished. Summary and Conclusions Value Chain Analysis.
Good morning to all! At the moment of this post, 5 of the six teams are all in New Zealand. I am sailing faster to arrive before the last dutch […]
Leg 6. From Hong Kong to Auckland (XII). Getting so close. Innovations in the Value Chain.
Good afternoon for all: Today here we are again. The closing of Leg 6 is just almost there. I hope you had a beautiful weekend, enjoying it with the family!. […]
Leg 6. From Hong Kong to Auckland (XI). Value Chain Analysis: Every pro has its con!
“Every pro has a con and most cons have some pros”. As everything in life, the Value Chain Analysis framework has many pros but also has cons. Advantages of using […]
Leg 6. From Hong Kong to Auckland (X). The Value Chain Analysis can be used by everyone.
Who uses the Value Chain Analysis? Good afternoon. Wishing you a beautiful afternoon. Thursday is my favorite day. I love it because I am able to do my writings outside […]
Leg 6. From Hong Kong to Auckland (IX). Value Chain for Differentiation Analysis. Better understand the buyer… BTW, Do you like cheesecake?
Good afternoon. Wishing you a lovely day. Let´s start today by asking you the following question: Do you like cheesecake? Today we will finally finish this theme of VCA Methodology Approach […]
Leg 6. From Hong Kong to Auckland (VIII). Value Chain Analysis is also used for Competitive Differentiation Evaluation.
Dear all: Today we will start to see the first 4 steps on how to do a differentiation analysis using the VCA. In parallel to our strategy race, the 6 […]
Leg 6. From Hong Kong to Auckland (VII). Value Chain Analysis feels like to be at the Doldrums.
Good afternoon to all! I wish you a beautiful day. I have been writing and writing and writing about the value chain analysis, and let me tell you, I feel […]
Leg 6. From Hong Kong to Auckland (VI). Annex: Cost Drivers
Good night to all of you. I hope you are doing well. After Valentine´s day, let me share with you the annex about Cost Drivers. If you wish to download […]
Leg 6. From Hong Kong to Auckland (V). Value Chain Analysis explained.
Good morning to all. Here is the position of all my sailor friends on our way to Auckland. Here is our position, where we are in our strategy race: starting […]
Leg 6. From Hong Kong to Auckland (IV). Value Chain Analysis basic terms.
Hello to all of you. It is Sunday and it is a beautiful day here. As far as my six boat competitors at the Volvo Ocean Race 2017-2018, it was […]
Leg 6. From Hong Kong to Auckland (II). Just starting with Value Chain Analysis.
Good Morning! Hope you are doing fine and happy with all your activities for this Friday. Next week is Valentine´s day!!! It is one day of the year to celebrate […]
Leg 6. From Hong Kong to Auckland (I). Ready, Set, Go!
Good afternoon again! Here we are leaving Hong Kong Port and heading the fastest route to the north-east of the Tropical Storm exclusion zone. We have to ensure to avoid […]
Leg 5. From Guangzhou to Hong Kong (VII). Done!. Industry Evolution Summary and Conclusions. We are ready to depart to Auckland.
Good Morning! Hope we are thriving in all our activities for today. The six Volvo Ocean Race 2017-2018 teams are now in Leg 6, at full speed sailing to Auckland. […]
Leg 5. From Guangzhou to Hong Kong (VI). In a hurry! Examples promised, examples given.
Good night to all. I would like to apologize for not writing to you during the last days. My little brother Cesar Escalante who lives in San Francisco visited El […]
Leg 5. From Hong Kong to Guangzhou (V). Industry Structure, Competition and Key Success Factors over the Life-Cycle.
Good night to all! Find attached the summary of the topic for today. This material is from the book “Contemporary Strategy Analysis” of Professor Robert Grant. Today I will share […]

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